Welcome to Miiro
In the heart of Europe’s most interesting neighbourhoods, discover our characterful new collection of individually designed hotels. Each is inspired by its surroundings, from the people that live there, to the stories they tell. Miiro comes from the Latin word ‘miro’, meaning ‘I wonder’, encouraging you to pause, to look around – and to savour every moment.
Locations
Our first hotels are now open in Paris and Barcelona with London and Vienna to follow in 2025. Each Miiro comes with its own colourful personality.
Paris
Saint Germain Our debut hotel in the artistic Parisian neighbourhood of Saint-Germain-des-Prés marks the rebirth of a landmark historical destination for creatives and intellectuals. Alongside its 123 chic rooms and suites, the hotel celebrates French tastes with a classic brasserie and an exclusive bar.
London
Kensington A rare oasis in the cosmopolitan capital, our London property showcases the seasons with its standout garden. Opening early 2025, the 156-room hotel – complete with a café-meets-deli, restaurant, and bar – is situated in leafy, historic Earl’s Court, once home to writers Beatrix Potter and Agatha Christie.
Barcelona
El Born Borneta boasts 92 rooms, an atmospheric restaurant with an open-plan kitchen, and a cocktail bar. Its rooftop terrace offers the perfect vantage point for soaking up the sights of downtown Barcelona. Positioned in the charismatic old artisan quarter of El Born, Borneta invites you to discover the charms of the Ciutat Vella.
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